At a recent Author Day two soon-to-be published authors showed the true importance of the lunch time author presentation. The authors told an 'inspirational' story of how a CEO, realising money was not the answer to life, wished he could trade places with his friend who was a janitor, and only earning $6,000 a month (so nothing to be jealous of, the authors told us).
Woops. This clearly wasn't the right thing to say to a room full of people working in the publishing industry (which is famous for it's scandalously low pay). Whispers went round the room 'that's more than I earn'...'me too!'...'I wonder where the janitor works?'...'do you think they have any vacancies?'
Quick calculations on my phone allowed me to convert that this would be an annual earning of 44,000 pounds a year in England (apologies, pesky American computer doesn't have a pound sign) (this amount of money is more than the national average earned in England).
In all seriousness though, mistakes like this are good to make within the safety of BK's boardroom. The author day presentation to BK staff is the author's first attempt at pitching the book to an audience, and the marketing/publicity meeting straight afterwards begins with feedback on the author's pitch. In this instance, the faux-pas will be mentioned, the pitch straightened out, and all will be right in the world again thanks to a BK Author Day. Hurrah!
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